Ever wonder what really goes on behind the scenes of a blog post?
Before I started this blog, I researched a lot. Read other blogs about how to start one, how to be successful in the blogosphere and what tools and resources are necessary for me to continue writing and motivate myself and others so I don’t become part of the millions of abandoned blogs out there. Now, of course what I read about others and what worked for them didn’t always work for me so as a result I came up with my own process.
Today I’m going to be sharing with you guys my own creative process for each blog post. It may seem simple right? Think of an idea, take a picture, write up some words and publish. However, each of those steps requires more detailed steps to ensure that the post that is published is interesting to the reader. I’m an organized individual and those that know me might even say I’m a little OCD, but in these areas it’s imperative to be organized because if you’re not the amount of tools and resources available can be overwhelming.
This is the most important part of my process because it allows me to throw ideas around on a piece of paper. I will write down everything that comes to mind and then slowly start crossing topics off that I don’t want to write about just yet.
I then narrow it down to one large topic and then further brainstorm ideas under the large topic until I come to a topic that I want to write about. The following is an example of how I narrow a large topic further (keep in mind this is just a quick example without all the colourful pens and scribbling that normally go into this process).
Random Ideas: Recipes, Travel, Organization, Food, Lifestyle, Fashion, Jeans, Pens
Chosen Topic: Recipes: Food, Baking, Kitchen utensils, Indian, Mexican, Italian
Blog Topic: Baking
Baking Recipes: Muffins
Narrow it down further (what type of muffins?): Blueberry, Blueberry and Lemon, Raspberry, Orange
Published Post: Blueberry Muffins
There are so many ideas and posts that I want to write about but blogging takes a lot of time and effort and it’s not efficient to write about each topic that comes to mind right away, otherwise I’ll quickly run out of ideas! It’s important to schedule posts so readers will want to come back to the blog periodically.
For me, each post takes approximately 2-3 hours and if it’s a recipe it can take even longer as I have to make the food item as well as take pictures and write about it.
To help me prioritize my posts, I use the Day Designer as it allows me to see what I have planned for the week and how much time I will require to write the post.
Pictures are a very important part of every post. You wouldn’t want to scroll through a blog or a website without any picture as constant text can be straining on the eye and graphics are a good way to break up text.
The pictures you see on my blog are all taken by me and edited using PicMonkey (check them out, they got some amazing graphics).
Also, for the first time today, I used a stock photo from itspinkpot (check her out for amazing photography tips for bloggers).
4. Publish and Share
Last but not least, I write out the blog post, add the graphics and share them on social media (Instagram, Twitter and Pinterest – if you don’t follow me on any of these, what are you waiting for!?).
And, there you have it! This is generally my process for each post. I might alter it here and there depending on the topic of course but it’s important to stay organized and prioritize in order to post regularly and ensure substance to each blog post.
Do you have a process that works for you? Comment below!
*This post is not sponsored by any particular company.*